Website Seminars
1. Develop a Winning Website
2. eCommerce - I want to sell online show me how
3. Website Optimisation
4. Writing Winning Content
Developing Winning Website Seminars
Tim Gentle, from The Web Experts delivers an exciting hands-on seminar to help small businesses prepare a website design plan to develop a winning website for their business.
Tim Gentle says, “You shouldn’t just have a website for the sake of having a website. The website needs to work for you.”
“Your website needs to deliver measurable results. Whether it is increasing sales or showcasing your work, my course will identify those objectives and design a website that will achieve them.”
Questions I will ask include;
Why do you want a website?
What do you want the website to achieve?
What are you competitors doing?
What is your budget?
Who will update your website?
Why you be designing the website yourself, or employing a website designer?
During the seminar participants learn about registering domain names, website hosting, setting up emails, basic graphic design principles, writing content, marketing their website.
You do not need any computer skills for this seminar.
The seminars can be delivered in one day, or one night a week for three weeks.
It is expected, by the end of the seminar, that participants will have a clearly defined website plan that can be used by the participant to develop the website themselves, or delivered to a website designer to design the website for them - the choice is theirs.
In essence, the website development plan maps out how the website should look and function, ensuring that once the website goes live it will increase business.
Presentation Night
Approx 6-8 weeks after the delivery of the seminar, participants are invited back to present their websites to the group. Whether they have chosen to develop the website themselves or employ a website designer to build the website for them, the presentation night provides participants with the opportunity to showcase their work to an audience including invited guests, local businesses and targeted individuals. It also encourages commitment to the website project.
The night includes wine, nibbles and will be promoted through local media.
___________________________________________________________
eCommerce - I want to sell online show me how
This seminar explains the process of adding eCommerce ie. a shopping cart to a website.
Participants will not actually develop a website during the seminar, but rather learn about how eCommerce works, what are the costs and then will be shown various ways on how to integrate it in their website.
1. eCommerce explained
2. Payment Gateways
3. Bank Requirements
4. Security
5. Shopping Carts Packages
6. Managing and Maintaining
____________________________________________________________________
Website Optimisation
Learn the various ways to increase the online presence of my website.
Participants can then go and do the search engine optimisation yourself provide your web-designer with a plan to integrate.
1. What is Search Engine Optimisation?
2. How do Search engines reference your website?
3. Updating Page Titles
4. Choosing Metadata
5. Search Engine Submission
6. Adword Campaigns
7. Managing and Maintaining
|